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British toy market recorded 3 consecutive years of growth, shrinking 7% in 2017

Oct 06, 2017

British toy market recorded 3 consecutive years of growth, shrinking 7% in 2017

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British toy market recorded 3 consecutive years of growth, shrinking 7% in 2017. In addition to the uncertainty surrounding of separate from Europe's prospects, some popular movies have been repeatedly introduced, so that the popular toys of the past are no longer attractive to consumers.

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For the British businesses, large and small retailers, 2017 in all respects is fraught with difficulties, even if the toy retailers also no spared. To be honest, at the end of last year, the toy industry has been doing well, for 3 consecutive years has been recorded an average of about 6% of the considerable growth. The figure is far above inflation, reflecting the real growth momentum in the toy industry, a good boom for every industry.

However,Events in the past year have brought about enormous changes in britain. In addition to facing the vast road break off from Europe, the short-term impact of last year's referendum results are gradually emerging.

In such an atmosphere, consumer confidence was unstable and economic growth slowed, and the pound against the dollar and the euro continued to decline. These factors are inevitable and impact on the entire retail market, and the toy industry is clearly unable to stay out of it. In July, British Toy sales fell 7% year on year, the first recorded decline for six months since 2013.

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